Tawanna Heyward-Bey
Positioning businesses to become scalable, contract-ready enterprises.
Strategic Positioning. Structure. Execution.
Tawanna Heyward-Bey, widely known as Coach Tawanna, is a powerhouse business strategist, serial entrepreneur, and nationally recognized expert in government contracting, supplier diversity, and business growth.
With over 30 years of experience spanning Human Resources, workforce strategy, business development, and entrepreneurship, she has built a reputation for helping businesses move beyond growth, and into strategic positioning for high-value opportunities.
She is the Founder and CEO of Heyward-Bey International, LLC, a strategic advisory firm dedicated to equipping entrepreneurs and organizations with the structure, strategy, and execution required to access and compete for multi-million-dollar opportunities across public, private, and government sectors.
Tawanna’s work is defined by execution and measurable outcomes.
Her approach is not theoretical—it is grounded in real-world experience, strategic positioning, and a deep understanding of how to navigate complex systems to produce results.
What sets Tawanna apart is her ability to see beyond where a business is, and position it for where it needs to be to compete and win.
She specializes in:
✔ Transforming small businesses into scalable, contract-ready enterprises
✔ Positioning companies for government and corporate contracting opportunities
✔ Building structured, repeatable systems that support growth and sustainability
✔ Aligning certification strategy with revenue-generating opportunities
✔ Developing leaders who execute with clarity, discipline, and accountability
She doesn’t just advise, she builds business ecosystems designed for performance, growth, and long-term success.
Leadership must produce results.
Tawanna’s leadership philosophy is rooted in one principle:
Leadership must produce results.
Think Strategically
Think strategically and operate with clarity
Communicate with Authority
Communicate with confidence and authority
Lead Through Growth
Lead organizations through growth and transformation
Execute with Discipline
Execute with discipline, accountability, and purpose
Her leadership development approach focuses on building individuals who are not only capable; but fully prepared to lead in complex, high-stakes environments.
This is where leadership meets execution.
Experience. Leadership. Strategic Advisory.
Tawanna has worked with a diverse range of clients from startups to established organizations, multiple boards in executive advisory role helping them unlock growth, secure opportunities, and build sustainable, scalable success.
Leadership. Legacy. Opportunity.
Tawanna is driven by a deep commitment to empowering others to succeed—not only in business, but in leadership and legacy.
Her mission is clear:
To position, prepare, connect, and elevate businesses and leaders to win.
“Knowledge is Currency—and when applied correctly, it creates access.”
Clients & Organizations We’ve Supported
Heyward-Bey International has worked with businesses, organizations, and leaders across diverse industries.
